Sponsored by NBIC. This four-part series is ideal for service-based business owners, entrepreneurs and small teams who are ready to stand out, attract the right customers and build a brand that supports growth instead of slowing it down.

Building upon your work from Session I, in this session you will learn how to communicate what you do, who you serve, and why you’re the obvious choice for your idea audience.

Session III 2/19, Session IV 2/26. Go to score.org/nashville –> Take a Workshop to register.

Your instructor: Rebecca Zerilla Lee

Rebecca is a brand strategist and creative director with nearly 20 years of experience helping service-based businesses clarify their brand, sharpen their messaging and stand out in crowded markets. She is the founder of Dive Creative, an award-winning boutique creative agency, and Brand Rising, a new brand-building community and coaching program for small business owners ready to grow with intention.

Brand Rising is rooted in strategy-first thinking and real-world application, giving entrepreneurs access to the same proven brand frameworks and creative approach used by larger brands, without the complexity or agency price tag.

Rebecca’s passion for small business began early, growing up watching her dad build an independent law practice and her mom run an interior design and antiquing business. That experience shaped her belief that small businesses are industry leaders in their own right and deserve brands that reflect their impact and ambition.

Through hands-on workshops, guided frameworks and practical tools, Brand Rising helps business owners build clear, confident brands that are easy to recognize, easy to trust and ready to rise.

Learn more about Brand Rising at brandrising.co.