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Using Data to Drive Growth – Google
December 1, 2020 @ 10:00 am - 11:00 am EST
FreeAre your online marketing, website, email, and social media campaigns working for you? Are they making or costing you money? Do you even know?
In this Live Online Workshop you will be instructed in using data and analytics to gain insight into how customers engage with you online.
We’ll offer tips for using Google Analytics to analyze customer trends. You will be provided with best practices for turning these insights into well-informed, actionable decisions.
In this workshop, we’ll talk about:
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Identifying business goals (and how to plan to use your online presence to achieve them)
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Incorporating data into your plan and how to find actionable insights in customer patterns and trends
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Selecting the best tools to help you find the answers you need