Hands-On Workshop: Use AI for Marketing to Save Time and Create Better Content

Workshop Information:

• Check-In Time starts at 8:30 A.M – Coffee and Pastries Provided; Event starts at 9:00 A.M.
• Location at Moorpark City Hall | 323 Science Dr, Moorpark, CA 93021.
• This event is presented by: SCORE Ventura and City of Moorpark.
• This event is sponsored by EDC. Accelerate CA, Moorpark Chamber of Commerce.
• The Accelerate California: Inclusive Innovation Hub (Accelerate CA Hub) is funded by the State of California and administered by CalOSBA.

Workshop Purpose:

• In this hands-on workshop, small business owners will learn simple, practical ways to use AI to support their marketing. The focus is on saving time, getting unstuck, and creating better first drafts without sounding generic.
• Participants will see how AI can help with common marketing tasks such as social media posts, emails, website copy, flyers or event descriptions, promotional ideas, follow-up messages, and repurposing existing content.
• The session will use real small business examples, simple prompt formulas, and guided practice. Participants will leave with beginner-friendly AI prompts, a basic review checklist, and at least one marketing task they can start using AI for right away.
• We will also cover common mistakes, including vague prompts, over-polished language, inaccurate claims, and publishing AI-generated content without review.

How to Prepare/What to Bring:

● A free or paid Generative AI Account (e.g. ChatGPT, Claude, Gemini, Co-Pilot) is required to get the most out of the hands-on portions of this workshop.

● Bring a fully charged laptop or device with your selected AI application installed and signed in to your free or paid account.

● Review resources and webinars at https://www.score.org/technology-ai/ for how to get started with AI.

Workshop Objectives:

By the end of this 90-minute beginner workshop, participants will be able to:

● Recognize 5 simple ways AI can support small business marketing, including social media posts, emails, website copy, flyers/event descriptions, and content repurposing.

● Use 2 beginner-friendly prompt recipes to create a first draft of common marketing content.

● Revise AI-generated content so it sounds more specific, natural, and appropriate for their business.

● Apply a simple review checklist before publishing AI-assisted marketing content.

● Identify one marketing task they can start using AI for right away.

REGISTER NOW

This event listing is brought to you by Veteran Owned Business (VOB) — America's leading online network, home of the Veteran Owned Business Marketplace, supporting verified veteran owned businesses, nonprofit organizations, active duty military, reservists, National Guard members, military spouses, Service-Disabled Veteran-Owned Small Businesses (SDVOSBs), and the broader military community.

Founded on Veterans Day, November 11, 2008, the Veteran Owned Business Network now includes more than 40,000 verified veteran owned business members, over 500,000 supporters, and more than 1,000 nonprofit organizations. Every business member profile has been verified, helping maintain the integrity and credibility of the Veteran Owned Business Marketplace.

Explore detailed business profiles, veteran news, patriotic and business events, educational resources, military benefits, our nationwide SDVOSB Search Engine, and the inspiring stories featured on FamousVeterans.com.

If your business or nonprofit organization is owned or led by a veteran, active duty military member, reservist, National Guard member, military spouse, or SDVOSB, we invite you to join the Veteran Owned Business Network and become part of America's fastest-growing military business community.

We'd also appreciate it if you would subscribe to the Veteran Owned Business YouTube Channel, where you'll find videos covering veteran benefits, entrepreneurship, patriotic events, business networking, military history, Famous Veterans, and much more.